About Us

Vision
Our vision is to change the face of marketing from mass marketing to engagement with the individual. From first contact through to customer and advocate, marketers can now deliver the best, most relevant message at the right time through the right channel(s).

Mission
MP Group Mission, is to help Marketers orchestrate multichannel engagement with individuals as opposed to mass marketing.  Through integrating data from online and offline sources in order to truly engage with the individual at every step of their customer lifecycle. MP Group is impacting the profitability of companies throughout the world. Offering individuals what is relevant to them and engaging in conversations with them generates influence, advocacy and revenue

 
MP Group Holding B.V.

MP Group design, develop and produce a variety of Events, Media and Internet concepts.

For the Internet network, thinking of the channels IPTV, WWW (Internet) and Mobile. The appearance of these platforms either the front, depends on the brand and purpose of the organization for whom it is meant.The force behind the platforms, the MP group software application with different modules or functionalities is made to one product. This software supports several independent Internet platforms and can be combined with each other. The different functionalities (modules) can independently be activated, it is also possible to link with modules from other independent platforms.

Once the platform has been developed and launched, MP Group also use a different kind of marketing modules to monitor, analyze and manipulate your visitors or customers.

Marketing modules:

Integrated Marketing Platform

An Integrated Marketing Platform brings all your marketing technology together, enabling you to implement effective customer engagement. Presentations include Understanding social media conversations to power engagement.

Web Content

Management is key to infusing your website with the expertise of your company. Presentations include Customer analytics for online marketing and Using your website to grow your customer experience.

Social Media Monitoring

Social Media Monitoring is an important listening tool for brands. Presentations include Best practices to maximize your social media monitoring efforts and How to implement a social media marketing strategy.

Campaign Management

Effective Campaign Management improves the efficiency and effectiveness of your Marketing initiatives. Presentations include Building an operational campaign management system and Do you need a campaign management makeover?

Email Marketing

Executed properly, Email Marketing is one of the best ways to maximize your marketing ROI. Presentations include Tactics to optimize Enterprise Email Marketing and Navigating your online journey - From the ISP to the inbox.

Find Us

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Management